& Support Solution Center
Facts & Tips - Dynamic Submission™
is Doorway Page?
Doorway page is also called
entrance page, or information. Generally what it means is
a web page that specifically designed contains more relavent
keywords in a single page in order to rank higher in the spider
Common web pages usually are
very board targeted and not themed around particular keywords
or phrases because your average web pages are unfocused and
not optimized properly.
A doorway page is a web page
specifically designed to rank high in the Search Engines for
a specific keyword or keyword phrase. Its NOT just a blank
page with a link that redirects to your main page, but a powerful,
content rich page packed with your keywords.
If you have web pages with
specific subject areas, products, services or even localities
then specific doorway pages can be created for each one, concentrating
on the keyword content and meta tags specific to those pages.
In this way, a travel site, for example, could create doorway
pages for each of its destinations. A page specifically dedicated
to search engine content for Los Angles, for example, will
have a better chance in the search engine rankings than a
page which tries to cover all bases - and be readable!
Search Engines generally give
priority to URLs that contain keywords. It is therefore worthwhile
considering the registration of keyword-rich domain names
for your doorway pages. Using the above example, a doorway
page for Los Angles could have the name www.los-angles-travel-tourism-tourist.com,
remembering that these URLs are for Search Engines only and
that customer information is still only found on your central
site. Customers can enter at these doorway domain pages from
Search Engines and then click-on to the central domain. Once
the customer has arrived from the search engine the doorway
page/URL has done its job.
Once you have selected your
keywords and phrases (about 50 would be the normal) you need
to build a doorway page for each keyword and ideally, for
each major search engine. All the major engines look for different
keyword density in the text, title and description so you
need to do some research by doing a search using your chosen
phrase or keyword and studying the top 10 results at each
engine (if you can spot them, study high ranking doorway pages).
When you're ready to submit
your pages to the Search Engines, submit only one page each
day. If you've created several pages you'd like to submit,
you may want to create an additional page that contains links
to each of your doorway pages. That way, you can submit just
your link page and let the Search Engines crawl the rest of
Creating doorway pages is a
powerful way to increase your website traffic, but don't stop
at just one. Imagine how much traffic you'd receive with 100
keyword packed doorway pages all pointing to your website.