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Frequently Asked Questions - PPC BidMax™

Q:Does BidMaximizer support ROI (ROAS or CPA) bidding facility

Yes. BidMaximizer supports ROI (ROAS or CPA) bidding.

For the CPA bidding (Cost per Acquisition/Conversion), it is automatically supported by PPC BidMax. Google and Yahoo have their own conversion tracking system in place. If you set them up properly, the information will be downloaded automatically. Thus enabling the CPA bidding.

For the ROAS Bidding, since the acquisition of Dynamic Site Stats provider by Yahoo, at the moment you can use your own third party tracking system. You need to purchase the API documentation of Bid Max and feed your Site Statistical data into Bid Max, so it can change your bids accordingly.


AutoBid FAQ

Can you set the maximum amount for the bidding so I don’t over bid too much?

Why is my Autobid is not adjusting the bids correctly?

Understanding how BidMaximizer works (the main purpose of PPC BidMax)

How to set up Bid Max to run in scheduler mode?

A detailed explanation on the interface for the PPC BidMax.

What is the difference between the Bidding Levels of “Aggressive”, “Normal”, “Conservative” and “By Preserved Bid Value”?

Does BidMaximizer support ROI (ROAS or CPA) bidding facility?

Is BidMaximizer “ROI Builder” feature compatible with any 3rd party Site Analysis tools?

How do I create tracking strings for my URL using BidMaximizer “ROI Builder” ?

In the "NewBid" column I see Light Green or Light Yellow color or Normal, what does this mean?

What is the difference between "Update" and "Auto Bid"?

I always receive an error message "Update campaign failed" when I update campaigns with PPC BidMax. Why?