Frequently Asked Questions - PPC BidMax™

Q:	How do I create tracking strings for my URL using BidMaximizer “ROI Builder”

A:	To create tracking strings for your URL, select the keywords then click on the "ROI Builder/Create Tracking URL" button from the toolbar. For example, if you have set up a PPC campaign in your third party site statistic tracking system as "campaign=google", you should use "campaign=google" as your tracking string and then your tracking URL will look like: http://www.apexpacific.com/mypage.html?campaign=google&kw=funiture

AutoBid FAQ

	Can you set the maximum amount for the bidding so I don’t over bid too much?

	Why is my Autobid is not adjusting the bids correctly?

	Understanding how BidMaximizer works (the main purpose of PPC BidMax)

	How to set up Bid Max to run in scheduler mode?

	A detailed explanation on the interface for the PPC BidMax.

	What is the difference between the Bidding Levels of “Aggressive”, “Normal”, “Conservative” and “By Preserved Bid Value”?

	Does BidMaximizer support ROI (ROAS or CPA) bidding facility?

	Is BidMaximizer “ROI Builder” feature compatible with any 3rd party Site Analysis tools?

	How do I create tracking strings for my URL using BidMaximizer “ROI Builder” ?

	In the "NewBid" column I see Light Green or Light Yellow color or Normal, what does this mean?

	What is the difference between "Update" and "Auto Bid"?

	I always receive an error message "Update campaign failed" when I update campaigns with PPC BidMax. Why?

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